(ALYSSA DESMOND)

8315 Greentree Manor Lane, Fairfax Station, VA 22039

703-405-1380 | alyssa.desmond.14@cnu.edu

 

(OBJECTIVE)

Highly motivated college graduate with developed communication and leadership skills and a high-performing work ethic seeking a career that harvests personal and professional growth within the workforce

 

(EDUCATION)

CHRISTOPHER NEWPORT UNIVERSITY, Newport News, VA 23606

Bachelor of Science in Business Administration, Marketing & Communications Studies | May 2018 | GPA:  3.7/4.0

 

(PROFESSIONAL EXPERIENCE)

Intern, PBS Distribution | Arlington, VA | May 2017 – August 2017

• Built on verbal and written communication skills through meetings with various co-workers and interns regarding updates on projects and collaborating with new ideas

• Reinforced existing personal qualities of taking initiative, organization, and the ability to multi-task during busy time-periods in the office

• Gained a better understanding of Microsoft Office and proficient computer skills through Competitive Analysis, Reference Document Projects, and Inventory Updates

 

Luter School of Business Marketing Manager & Advisory Board President | March 2016- May 2018

• Leads efforts in recruiting prospective students to apply to the business school

• Targets students and faculty through PR events, social media, and campus advertisements to attend Luter events and functions

• Hosts executive guests on tours and/or events, schedules business development events, and confirms meetings

• Prepares Alumni newsletter with staff members to ensure students’ experience with Luter goes beyond their undergraduate years

• Led the marketing efforts of the Luter School of Business' annual Business Exchange Conference and Business Etiquette Conference

• Enriches multi-tasking and organizational skills by collaborating with the Luter Brand Manager when producing social media posts, in order to produce high-quality content in a timely manner

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Vice President of Public Relations, Christopher Newport Class Council | January 2015- May 2018

• Contributes to extensive experience in event planning by assisting in planning Homecoming and Captain’s Ball

• Acts as the face of CNU by working on university sponsored events with executive officers

• Progresses and enhances fresh marketing strategies such as Blue Wednesdays

 

Alpha Phi Fraternity, Vice President of Marketing | November 2015- December 2017

• Upholds personal leadership skills by working within team settings as well as developing professional relationships with department members

• Developed effective leadership and teamwork skills by managing new recruitment, social media, alumni and family relations, and philanthropy projects

• Advances collaboration skills by working closely with the Marketing Department, especially when planning Red Dress Gala, our largest annual philanthropy event which hosts 400+ guests, raising over $23,600 this year alone

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(CERTIFICATIONS)

• Certified in Sales (National Retail Federation Foundation), Customer Service (NRFF), and Work Readiness (Career & Technical Education Consortium of States) by demonstrating proficient skills in communications and knowledge in marketing and business

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